
Improve your website performance and provide your customers with a seamless online experience.






Ensure that the functionality of your site isn’t negatively impacting your search engine rankings. Page load time, internal linking structures, duplicate content, and structured data impact your site’s ranking, which can be detrimental to the success of your business.
At SOMO, we take the confusing tech off your shoulders and optimise your site for SEO to help you maintain your brand’s online presence.
SOMO is a boutique digital marketing agency that takes pride in helping ambitious businesses grow.
Gleaning strategic insights from quality data is at the heart of everything we do. Our supportive structure is built to reward smart experimentation, learning and long term growth.
Growth stories featuring our partners achieving their business goals.
A technical SEO audit examines whether search engines can crawl, render, index and understand the right pages. It reviews status codes, redirects, canonicals, robots directives, sitemaps, internal linking, JavaScript rendering, structured data, mobile experience and Core Web Vitals. SOMO turns the findings into a prioritised plan based on affected templates, likely impact and the effort required to fix each issue.
Technical SEO covers the systems that make pages accessible and interpretable, including crawling, rendering, indexation, site architecture and performance. On-page SEO covers the content and HTML signals on an individual page, such as titles, headings, copy and internal links. They work together: relevant content cannot perform fully if search engines cannot access or consolidate it correctly.
Common causes include noindex directives, blocked resources, incorrect canonicals, redirect errors, orphan pages, soft 404s, duplicate URLs and content that depends on JavaScript but is not rendered reliably. A page can also remain unindexed because it offers little unique value. Diagnosis therefore needs crawl data, Search Console evidence and a review of the page itself, rather than one tool warning in isolation.
Core Web Vitals measure real-world loading performance, responsiveness and visual stability. Google uses them within its broader page-experience signals, but a good score does not guarantee a top ranking and a poor score is rarely the only cause of weak visibility. Improving the metrics still matters because faster, more stable pages generally create a better experience and can support conversion as well as search performance.
Technical SEO should be involved before designs and URL decisions are finalised, then again before launch and after release. Early input protects valuable URLs, content, internal links and structured data. Pre-launch checks validate redirects, canonicals, sitemaps and tracking; post-launch monitoring catches crawl and indexation changes quickly. Retrofitting these decisions after traffic drops is slower and usually more expensive.
Get in touch with our team to develop an achievable marketing strategy.